About us

About the company page

Like any other page on your site, this section should be created with a clear business purpose. It doesn't matter if you are planning an “About the Company” page where you will tell the story of the brand, or a “About Me”, where you share a personal story, you do it in order to influence the decisions of visitors.

Many people mistakenly think that an officially written "About Us" page inspires more confidence. But this is not the case. Most users trust real people, not a soulless robot. Trying to express yourself formally, you risk remaining "invisible" to visitors. When you create texts, do not abuse professional jargon. The main rule: he must be humane and benevolent.

What if you don't have an interesting story about the process of creating a company? Describe the events that have happened to the company since its foundation. How did the staff change, what significant events took place, what did you remember about this or that month/year? Believe me, people are interested in such details.

By improving this page, you can improve the company's performance. And if this page is so good, then its qualitative revision will give the business even more opportunities for growth.

Remember that no matter what style this page is designed in, sincerity and openness will become your main trump cards. Visitors always feel the "soulful" content. And believe me, you will not go unnoticed.